Ratings and Scheduling: Hail to the Gods

[kismet]

The baby gifs are just the best. I'm glad people are trying to be on their best behavior. It is hard sometimes, I know. But I must admit I will be sad to see the baby pics go :)

[Morena]

Week 3 - #Arrow had 2.6mil viewers L+SD, and added 1.4 mil viewers L+7. Total = 4.0 mil viewers. 53% increase.

 

http://tvbythenumbers.zap2it.com/2015/10/26/broadcast-live-7-ratings-week-3-2015-16/480276/

[Guest]

Week 3 - #Arrow had 2.6mil viewers L+SD, and added 1.4 mil viewers L+7. Total = 4.0 mil viewers. 53% increase.

 

http://tvbythenumbers.zap2it.com/2015/10/26/broadcast-live-7-ratings-week-3-2015-16/480276/

 

It says week 3 but they wouldn't have L+7 numbers yet, would they? So I'm guessing this is for 401. Still awesome though.

 

Edit: It's week 3 of the 2015/2016 season so yeah. These numbers are for 401.

Edited October 26, 2015 by Guest

[Morrigan2575]

Interesting, Arrow didn't make the list for demo increase.

[Morena]

It says week 3 but they wouldn't have L+7 numbers yet, would they? So I'm guessing this is for 401. Still awesome though.

 

Edit: It's week 3 of the 2015/2016 season so yeah. These numbers are for 401.

 

Week 3 (5th Oct - 11th Oct 2015)

[wonderwall]

The conclusion of the ratings smackdown. And it's glorious, yet somewhat horrifying:

 

http://rillacuthbert.tumblr.com/post/131983075926/fanmommer-congrats-rillacuthbert-you-know#notes

[tv echo]

Based on 401...

 

15 TV Shows That Are Way Up or Way Down in the Ratings This Fall
by JEAN BENTLEY Mon., Oct. 26, 2015 8:30 AM PDT
http://www.eonline.com/news/709346/15-tv-shows-that-are-way-up-or-way-down-in-the-ratings-this-fall

UP: ARROW
The CW's ratings are always lower than its bigger network rivals, so the fact that Arrow's season four premiere actually ticked up a tenth of a point from its 2014 season three debut is a pretty big bulls-eye.

[Starfish35]

Arrow got a 1.0 in the overnight ratings.

http://www.showbuzzdaily.com/articles/the-sked-wednesday-ratings-10-28-2015.html

Not sure if there were any sports pre-emptions that might cause adjustments.

[Velocity23]

Chicago was preempted.

[KenyaJ]

The NBA season just started back up and I know there were basketball preemptions in at least a couple of markets.

[Chaser]

Arrow got a 1.0 in the overnight ratings.

http://www.showbuzzdaily.com/articles/the-sked-wednesday-ratings-10-28-2015.html

Not sure if there were any sports pre-emptions that might cause adjustments.

Dang. I was not expecting it to go up with the sports and debate.

[Morrigan2575]

304 got a 1.0 in the demo too. Game 2 of World Series isn't exactly must see TV.

[quarks]

Arrow ranked third in the Daily Top Five Nielsen Twitter TV ratings. For posterity again:

 

Unique audience (000): 599
Impressions (000): 2196
Unique authors (000): 10
Tweets (000): 38

 

Compared to last week's episode, "Restoration":

 

Unique audience (000): 569
Impressions (000): 1914
Unique authors (000): 9
Tweets (000): 40

 

So, up in audience, impressions and authors, slightly down in tweets. Regarding that decent jump in Impressions, it may be meaningful that a number of relatively known actors, directors and writers jumped on board to livetweet a Lexi Alexander directed episode, with many noting that they rarely watched/had never previously watched the show.  (Also, although he missed "Restoration," William Shatner was back on board to snark about Hoodie, and he has 2.26 million followers.)

[lemotomato]

Lexi Alexander herself was also live tweeting during the East Coast and West Coast airings of the episode, so that most likely boosted the Twitter ratings.

I'm glad this season is doing well in the ratings. Overall, it's so much better than season 3 in terms of tone and balance. It's great that people are tuning in and sticking around.

Edited October 29, 2015 by lemotomato

[Princess Vanellope]

Arrow adjusted down to 0.9 in final ratings

http://www.spoilertv.com/2015/10/final-adjusted-tv-ratings-for-wednesday_29.html?utm_source=twitterfeed&utm_medium=twitter

Edited October 29, 2015 by Princess Vanellope

[quarks]

"Beyond Redemption," 0.9 in the demo, 2.64 overall.

 

Since we had some discussion of the impact of the World Series on the demo/ratings, for comparison:

 

Episode 304, "The Magician," October 29, 1.0 in the demo, 2.49 overall (against a World Series game; it did worse in total viewers than the episodes before and after)

 

Episode 204, "Crucible,", October 30, .8 in the demo, 2.37 overall (against a controversial World Series game; this episode was considerably lower in the demo/total viewers than other season 2A episodes, and was almost certainly an outlier)

 

Episode 104, "An Innocent Man," October 31, 1.0 in the demo, 3.05 overall (I just checked, and this one wasn't against a World Series game - the 2012 World Series ended October 28. It did worse in total viewers and the demo than the episodes right before and after. Halloween may have been a factor.)

 

Episode 103, "The Lone Gunman," October 24 (first game of the 2012 World Series), 1.1 in the demo, 3.51 overall.

[Chaser]

There was also the GOP Debate on last night. I have no idea how much of a factor it would play, if at all.

[Sakura12]

There was the World Series, Basketball in Chicago and a GOP Debate. 

[lemotomato]

For context, the WS game last night was game 2 in a best of 7 series. The WS game that went up against 3x04 was game 6, with the Giants up 3 games to 2, so it was a potential championship clincher. More people are likely to be invested in the game in that situation.

[Chaser]

They held steady from last week. I'm sure the brass is happy.

 

Sweeps start next week, that's what they will pay attention too.

[tarotx]

I think Arrow having a low rating in the 18-25 is the reason Roy is gone and Thea is getting a new love interest(again). The network is trying to boost Arrow's Young numbers. And it's also why flashbacks are blink and miss short so far.

[tv echo]

World Series Game 2 Ratings Jump From 2014 & Beat GOP Debate, ‘Arrow’ Rises
by Dominic Patten October 29, 2015 9:20am
http://deadline.com/2015/10/world-series-ratings-game-2-mets-royals-gop-debate-arrow-1201597232/

[AyChihuahua]

.

Quarks, do you (or anyone else) know how Hulu Plus viewings affect the ratings?

[Princess Vanellope]

Quarks, do you (or anyone else) know how Hulu Plus viewings affect the ratings?

I'm not quarks, but I'll take a stab at it.

(Please correct me if I'm wrong people)

They don't affect the ratings. I believe they collect data on who watches on various platforms such as Hulu, Netflix, and the CW app. I heard they also track data on what you ff on those platforms. But the only thing that counts toward actual ratings are live viewing and DVR viewing.

LBR, they have more data on more things than we can probably even imagine. Ratings are used to determine advertisement stuff. But I highly doubt that's all show runners look at nowadays.

[tv echo]

Cross-posting this here for archival purposes (in case we ever need to find it again)...

Here, Topsy lets everyone see the previous 30 days of Twitter activity:

 

3 different searches:

 

http://topsy.com/analytics?q1=Felicity%20Smoak&q2=Oliver%20Queen&q3=Laurel%20Lance&via=Topsy

 

http://topsy.com/analytics?q1=%23Arrow%20Felicity&q2=%23Arrow%20Oliver&q3=%23Arrow%20Laurel&via=Topsy

 

http://topsy.com/analytics?q1=%23FelicitySmoak&q2=%23OliverQueen&q3=%23LaurelLance&via=Topsy

 

Those spikes are the days Arrow aired. If you hover over the points, you can see the most popular tweet of that day.

[quarks]

Quarks, do you (or anyone else) know how Hulu Plus viewings affect the ratings?

 

Hulu Plus and Hulu have no effect on Nielsen ratings at all. They are, however, another source of revenue for the show, paid out per episode viewed. 

 

Hulu also collects viewing statistics. However, and this is a big however, I don't know if Arrow gets those stats as part of the licensing arrangement or not - Hulu is a Disney/Fox/NBC/Comcast thing, not a WB or CBS thing.

[AyChihuahua]

Hulu Plus and Hulu have no effect on Nielsen ratings at all. They are, however, another source of revenue for the show, paid out per episode viewed. 

 

Hulu also collects viewing statistics. However, and this is a big however, I don't know if Arrow gets those stats as part of the licensing arrangement or not - Hulu is a Disney/Fox/NBC/Comcast thing, not a WB or CBS thing.

So if they get a payout per view, they would care whether the episode is viewed, at least?  

[quarks]

So if they get a payout per view, they would care whether the episode is viewed, at least?  

 

Yep, and they would also have information on how many times a specific episode was viewed (info that can also get listed on residual reports), if not necessarily by how many different people.  For instance, a 10 view payout could be ten different people or one person watching that episode on Hulu ten times.

 

With Amazon/iTunes/Google Play the payout is per unit sold.

[AyChihuahua]

Thanks!  I've watched Restoration about 50 times (on in the background at least) but not 4.4, at all.  So, good to know.

[EmilyBettFan]

Those tweets are interesting. LL and KC can't even compare. Which should tell the producers something already.

[Primal Slayer]

Those tweets are interesting. LL and KC can't even compare. Which should tell the producers something already.

And what should it tell them about Thea? She is even lower.

[lemotomato]

When we read about +3 or +7 stats, are those numbers only from Nielsen households with DVRs? Or all DVRs?

Edited November 2, 2015 by lemotomato

[BkWurm1]

And what should it tell them about Thea? She is even lower.

I'm sure the show runners look at multiple sources of information for how characters resonate with the audience, so things like Q factors would be considered as well among others.  No one source is definitive. 

[Chaser]

Saw an ad for the CMA Awards. Has that ever had an impact on ratings?

[Velocity23]

It didnt last year. They aired The Secret Origin of Felicity Smoak against CMA last year at Arrow managed to score the highest demo rating of the season till that point.

[quarks]

I believe it's all US DVRs, adjusted for Miami-based Bahamas viewers, which is a privacy issue we should probably be discussing on another site, but moving on. The Live Plus does not include multiplatform - that is, a network's webpage, Amazon/iTunes/Google Play, since multiplatform views do not affect broadcast ad buys.

 

Speaking of multiplatform, I think that this morning's announcement from CBS, that the new Star Trek is only going to get released on their proprietary CBS All Access player, is yet another indication of what we've all discussed here: the growing importance of multiplatform revenue, and the thus ridiculous (sorry, oh corporate entertainment overlords, but it is ridiculous) insistence on continuing to set the budgets of shows like Arrow on the ad buy budget. 

[Morrigan2575]

http://www.spoilertv.com/2015/11/ratings-news-5th-november-2015.html

 

1.0 / 2.57 million in the overnights

[Ann Mack]

http://www.spoilertv.com/2015/11/ratings-news-5th-november-2015.html

 

1.0 / 2.57 million in the overnights

The show is holding steady. I really want their numbers to rise, this season is so much better. I do think once the set-up for LoT is done and they get to actually focusing more on the main characters of Arrow the numbers may indeed rise.

[Chaser]

I expected the initial ratings to be a bit higher. Still went up in demo and seemed really active on Twitter.

[Guest]

http://www.spoilertv.com/2015/11/ratings-news-5th-november-2015.html

 

1.0 / 2.57 million in the overnights

 

Wow. I was actually expecting it to be much higher than that. I'm surprised.

[WaitandHope]

I actually thought with the Constantine fans, the numbers would be higher too.  Perhaps, there was an anti-Laurel hesitation among some subset of fans, but I seriously doubt that affected ratings.  I also don't think that the leak kept anyone from watching live. Maybe the numbers are what the numbers are at this point, and they are definitely holding steady and good...just nowhere near Flash.  I will be curious to see next week if there is any bump from a Felicity-centric episode.  And obviously, they will get a big bump from the Flash crossover.  But then these EPs will likely do what they always do, and quickly go back to sturm and drang and doom and gloom in episode 9 and not retain any new (or lapsed) viewers.  Which is too bad because the first part of this season has been not-so-depressing (exception graveside foreshadowing) - and the extra Flash viewers really should check it out. 

[Chaser]

I wonder how much the leak affected ratings.

 

At least the trend of underperforming Laurel episodes continues.

 

*crosses fingers ratings go up for 4x06*

[lemotomato]

It'll probably adjust up, though.

 

For reference, Felicity-centric 3x05 got 1.1 in the demo and 2.73 million viewers, without the benefit of a heavily promoted DC universe guest star crossover.

[Morrigan2575]

Why do you think it will probably adjust up?

[looptab]

Did anything trend on twitter?

[Guest]

Did anything trend on twitter?

 

Only ConstantineOnArrow as far as I was aware.

[tarotx]

I saw #Arrow trending during and right after the west coast feed. 

[lemotomato]

Don't the ratings always tend to adjust up? With the exception of last week. 

 

I dunno... I think it's a bit too early to draw conclusions just yet. Last week there was a lot of about-facing (not here, in other places) when the adjusted ratings in the afternoon showed that there was no audience bump. 

[Morrigan2575]

Don't the ratings always tend to adjust up? With the exception of last week. 

 

I dunno... I think it's a bit too early to draw conclusions just yet. Last week there was a lot of about-facing (not here, in other places) when the adjusted ratings in the afternoon showed that there was no audience bump. 

Actually, ratings haven't adjusted up once this season, the only time the ratings were adjusted were last week, where Arrow adjusted down after the Chicago Sports pre-emption ratings were removed in the Finals.

 

Is it possible that Arrow could adjust up?  Sure but I wouldn't say it's probable.  

Edited November 5, 2015 by Morrigan2575

[Chaser]

Is 4x06 the first Felicity-centric episode included in sweeps?

 

IIRC last year 3x05 and 3x20 (not that 3x20 was a Felicity episode but it kind of was) were right outside of the sweeps.