My son wore a helmet too. His head was asymmetrical, which caused his head the fall naturally to one side, thus making it worse over time. I tried to wake up every hour during the night to reposition him, used bolsters and to keep him on his un-favored side, but it didn't work. So not snark from me, I get it. And it's not purely a cosmetic issue -- asymmetric heads can cause vision problems, and difficulty fitting glasses. The helmet wasn't so bad.