But what does her weight have anything to do with it? I don't understand, her weight was never pointed out at any point throughout the ad. Excercise isn't just done for weightloss, it's done for heart health, it's done for mental health, it's done to gain strength, it's done to develop habits, it's done to have time for yourself, it's done to challenge you and give you goals. It's totally fair to say that adding excercise in your routine has changed your life for things other than losing weight. Why is there any need to focus on her weight if this is not a weightloss ad?