Boy, that interview with the marketing company for the (Emory/Atlanta) University Inn...I had to rewind a few times to understand what the reps were talking about. Now, I understand that the meeting could have run for an hour and we are only seeing a fraction of it, so I get that they could have been edited to come off worse than they are. But still, it was cringe-inducing. I also felt bad for Shirley, the marketing manager, who was clearly in over her head. She was probably a friend of the owners who "trained" her for the job.
Anyway, the marketing company reps who couldn't clearly chart occupancy before and after their services was pretty shocking. One of them (the blonde) came in there swinging it seems. I really have to give Anthony so much credit for not shutting down the meeting immediately after she said that occupancy didn't matter....in a hotel business (!) I think I would have just calmly thanked them for their time and ended it, because you will never, ever be on the same page (and have achievable goals and positive results) if you are that far apart to begin with.